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Armitage Shanks

Armitage Shanks is a British manufacturer of bathroom fixtures and fittings, best known for their high-quality porcelain toilets and washbasins. The company was founded in 1817 by Thomas Bond, a Staffordshire potter who began producing sanitaryware in the town of Armitage. Over the years, Armitage Shanks has become one of the most recognised brands in the UK plumbing industry, and has been at the forefront of innovation in bathroom design and technology.

Armitage Shanks is known for its commitment to quality and durability. Their products are made from high-quality materials and are designed to withstand heavy use over many years. This commitment to quality has made Armitage Shanks a popular choice for both commercial and residential customers. Their products are found in public toilets, hotels, hospitals, and homes throughout the UK and beyond.

One of the reasons Armitage Shanks has been so successful is their ability to innovate and adapt to changing trends in bathroom design. In the early days of the company, the focus was on functional and utilitarian designs that were easy to clean and maintain. But over the years, Armitage Shanks has embraced new materials and technologies, and has developed a range of products that are not only functional but also stylish and aesthetically pleasing.

One of the key innovations that Armitage Shanks has introduced is the use of vitreous china, a type of porcelain that is extremely durable and resistant to stains and scratches. This material has become a staple of the plumbing industry and is used in the manufacture of toilets, washbasins, and other bathroom fixtures. Armitage Shanks was one of the first companies to adopt vitreous china, and their products have set the standard for quality and durability in the industry.

Armitage Shanks has also been at the forefront of water-saving technology. In response to growing concerns about water conservation, the company has developed a range of products that use less water without compromising on performance. This includes toilets and urinals that use less water per flush, as well as taps and showers that incorporate aerators and flow restrictors to reduce water consumption.

In addition to their commitment to quality and innovation, Armitage Shanks is also known for their commitment to sustainability. The company has a range of initiatives in place to reduce their environmental impact, including the use of recycled materials in their products, the implementation of energy-efficient manufacturing processes, and the reduction of waste and emissions throughout their supply chain.

Despite their long history and success in the industry, Armitage Shanks has not been immune to challenges. In recent years, the company has faced increased competition from overseas manufacturers, particularly those based in China and other low-cost manufacturing centres. This has led to pressure on Armitage Shanks to reduce costs and streamline their operations in order to remain competitive.

However, Armitage Shanks has continued to thrive by focusing on their core values of quality, innovation, and sustainability. The company has invested heavily in research and development, and has introduced a range of new products that are designed to meet the changing needs of their customers. This includes a range of smart bathroom fixtures that incorporate technology such as sensors and Wi-Fi connectivity.

Armitage Shanks has also continued to expand their operations globally, with a presence in over 50 countries worldwide. This has allowed the company to tap into new markets and reach a wider audience, while also providing a platform for innovation and collaboration with other industry leaders.

In conclusion, Armitage Shanks is a company with a rich history and a reputation for quality, innovation, and sustainability. Their products have set the standard for durability and performance in the plumbing industry, and their commitment to water conservation and environmental sustainability has made them a leader in their field. While the company has faced challenges


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