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A Youthful and Expressive Showering Oasis
The Alu+ range is a true embodiment of modern living, catering to those who seek a space that is as creative and expressive as they are. Available in three captivating low-sheen finishes – Silk Black, Rosé, and Silver – this collection seamlessly blends long rectangular lines with perfect circles, creating a visual harmony that is both striking and playful.
Stepping into the shower with Alu+ is an invitation to embrace the art of self-expression. The range's modern colour palette invites you to experiment with hues that resonate with your unique personality, elevating your bathroom from a mere functional space to a personal sanctuary.
Practical Ingenuity Meets Elegant Design
While aesthetics are undoubtedly a focal point of the Alu+ range, Ideal Standard has ensured that practicality is not compromised. The collection boasts thoughtful touches that enhance the overall showering experience, including storage shelves and matching beauty bars. These versatile additions not only provide convenient organisation but also seamlessly integrate with the range's sleek design language.
Seamless Integration and Customisation
One of the standout features of the Alu+ range is Ideal Standard's Singular™ philosophy, which allows for effortless pairing with matching Cerafine O taps and Idealrain shower accessories in the same colours and style. This cohesive approach extends beyond the showering experience, as the range can be seamlessly integrated with Ideal Standard's wider collections of shower trays, enclosures, ceramics, and furniture, enabling you to create a truly harmonised bathroom sanctuary.
Sustainability at the Forefront
In an era where environmental consciousness is paramount, Ideal Standard has prioritised sustainability throughout the development of the Alu+ range. Crafted from high-quality, recyclable aluminium, the collection boasts an impressive 84% recycled content, ensuring that your showering experience aligns with your commitment to a greener future.
In addition, the range is entirely free from chrome, lead, and nickel, further underscoring Ideal Standard's dedication to creating products that are not only aesthetically pleasing but also environmentally responsible.
Water-Saving Technology, Elevated Performance
Sustainability is not merely a buzzword for Ideal Standard; it's a core value woven into the fabric of the Alu+ range. Designed with water-saving technology, the collection restricts consumption to just 8 litres per minute for the hand spray and 12 litres per minute for the rain shower without compromising performance. This thoughtful approach not only reduces your environmental footprint but also translates into tangible savings on your utility bills.
Uncompromising Quality and User Experience
Ideal Standard's commitment to excellence is evident in every aspect of the Alu+ range. All plastic parts are made from high-performance, drinking water-compliant polymers, ensuring that your water remains pristine and free from harmful contaminants.
The range offers both thermostatic and single lever options, catering to diverse preferences, while the shower rail sets with handsets and shower systems with diverters provide seamless control over your showering experience. The EasyDial control knob on the shower head and the adjustable lever on the hand spray make switching between spray modes a breeze, allowing you to customise your showering ritual to perfection.
In addition, the EasyClean spray nozzles on both the hand spray and shower head ensure effortless maintenance, keeping your showering oasis free from limescale buildup and always looking its best.
The Alu+ range also introduces a luxurious touch with the SilkRain mode, which dispenses ultra-fine water droplets for a premium, spa-like experience. This indulgent feature transforms your daily routine into a rejuvenating escape, elevating the shower from a mere necessity to a truly indulgent ritual.
A Holistic Approach to Sustainability
Ideal Standard's commitment to sustainability extends far beyond the materials used in the Alu+ range. The company has taken a holistic approach, ensuring that all packaging is completely recyclable and free from single-use plastics. This attention to detail demonstrates Ideal Standard's dedication to minimising its environmental impact throughout the product's lifecycle, from manufacturing to delivery.
Bert Depiere, Vice President of Fittings at Ideal Standard International, expressed the company's vision, stating, "Ideal Standard has a long history of delivering innovative, high-quality products that encourage sustainable living practices, with technologies designed to help conserve energy and water. The new Alu+ range is a prime example of our commitment to reimagining material design and maximising recyclability. We hope that by delivering beautiful and functional yet also sustainable collections, we can set a new standard in bathroom design."
Shower Systems: Elevating the Daily Ritual
At the heart of the Alu+ range lie stunning shower systems, designed to transform your daily routine into a luxurious escapade. The Ceratherm Alu+ Shower System, available in Silk Black, Rosé, and Silver, is a true masterpiece, featuring a thermostatic mixer that ensures precise temperature control for an unparalleled showering experience.
For those seeking a more streamlined solution, the Ceraflow Alu+ shower system offers a single-lever operation, combining convenience and elegance in one exceptional package. Both systems are complemented by the Idealrain Alu+ Shower Set, which includes a handspray and a generously sized 260mm round shower head, allowing you to customise your showering experience to suit your preferences.
Shower Diverter Systems: Versatility at Your Fingertips
The Alu+ range also introduces the Ceraflow Alu+ Shower Diverter System, a versatile offering that empowers you to effortlessly switch between the overhead shower and the handspray. With a simple touch, you can transition from an invigorating rain shower to a more focused, targeted stream, catering to your specific needs and preferences with ease.
Thermostatic Mixers: Precision and Safety Combined
For those seeking the ultimate in temperature control and safety, the Ceratherm Alu+ shower exposed thermostatic mixer is a must-have addition. This exceptional product ensures that your shower maintains a consistent and comfortable temperature, preventing scalding accidents and providing peace of mind for every member of the family.
Beauty Bars: Elevating Style and Organisation
No bathroom sanctuary is complete without the perfect blend of style and functionality, and the Alu+ Beauty Bars deliver on both fronts. Available in small, medium, and large sizes, these sleek and elegant accessories provide ample storage space for your showering essentials, keeping them within easy reach while complementing the overall aesthetic of your bathroom.
Handsprays and Shower Heads: Customisable Indulgence
The Idealrain Alu+ Handspray and the Idealrain Alu+ 260mm Round Shower Head are true standouts within the Alu+ range. Crafted with precision and attention to detail, these products offer a range of spray modes, from the invigorating Rain Spray to the luxurious SilkRain Mode, which envelops you in a cascade of ultra-fine water droplets for a truly indulgent showering experience.
Mirrors: Completing the Sanctuary
To truly elevate your bathroom sanctuary, the Alu+ range extends beyond showering solutions, offering a comprehensive selection of mirror options in the same three captivating finishes. These versatile additions not only enhance the overall aesthetic but also provide practical solutions for beauty and everyday routine tasks.
With the Alu+ range, Ideal Standard has not only created a stunning collection of showering solutions but has also set a benchmark for sustainable and responsible design. By embracing cutting-edge technology, innovative materials, and a keen eye for aesthetics, the company has crafted a range that caters to the discerning tastes of modern consumers while respecting the environment.
As the world becomes increasingly conscious of the need for sustainable living, the Alu+ range stands as a testament to Ideal Standard's unwavering commitment to delivering products that harmonise luxury, functionality, and environmental stewardship. With its launch in September 2023, the Alu+ range redefined the showering experience, inviting homeowners to indulge in a sanctuary that celebrates self-expression, practicality, and a shared responsibility towards a greener future.
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